The Accommodation Association Victorian State Advisory Board and members met with the Hon Martin Pakula MP, Minister for Tourism, Sport and Major Events at the newly opened Novotel Melbourne Central Hotel signature restaurant “Pretty Boy Italian Steak House”. This presented an excellent opportunity for the accommodation association to discuss issues and opportunities affecting the Victorian Visitor Economy in the lead up to the Victoria Budget.
Last month the Accommodation Association held a Visitor Economy Market Update hosted by the Melbourne Convention Exhibition Centre (MCEC). The Chief Executive Officers’ from Visit Victoria, MCEC, and Melbourne Convention Bureau
(MCB) and the City of Melbourne, Director City Economy and Activation provided insightful presentations on Brand Melbourne Marketing, forthcoming business events to Melbourne and marketing strategy to drive visitors to Melbourne.